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期刊论文 [16]
学位论文 [6]
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E-Commerce Adoption and the Dynamics of the SMEs Cluster: Evidence from Zhili Children's Garment Town, China
期刊论文
CHINA REVIEW-AN INTERDISCIPLINARY JOURNAL ON GREATER CHINA, 2019, 卷号: 19, 期号: 4, 页码: 125-150
作者:
Wang, Cassandra C.
;
Zhang, Tianshu
;
Song, Zhouying
收藏
  |  
浏览/下载:11/0
  |  
提交时间:2020/05/19
Relational capital and supply chain collaboration for radical and incremental innovation An empirical study in China
期刊论文
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2019, 卷号: Vol.31 No.4, 页码: 1076-1094
作者:
Anh, NTM
;
Hui, L
;
Khoa, VD
;
Mehmood, S
收藏
  |  
浏览/下载:3/0
  |  
提交时间:2019/12/17
China
Innovation
Relational capital
Supply chain management
Information sharing
Joint decision making
Benefit and risk sharing
Interorganizational drivers of channel performance: a meta-analytic structural model
期刊论文
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, 2018, 卷号: Vol.33 No.2, 页码: 183-195
作者:
Kang, Jun
;
Asare, Anthony K.
;
Brashear-Alejandro, Thomas
;
Granot, Elad
;
Li, Ping
收藏
  |  
浏览/下载:3/0
  |  
提交时间:2019/12/26
Relationship
marketing
Meta-analysis
Relational
view
Interorganizational
governance
Marketing
channel
performance
Political-economy
analysis
Improving performance and curtailing opportunism: the role of contractual issue inclusiveness and obligatoriness in channel relationships
会议论文
作者:
Yang, Pianpian
;
Qian, Liping
;
Zheng, Songyue
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  |  
浏览/下载:8/0
  |  
提交时间:2019/11/26
Performance
Relational norms
Contractual issue inclusiveness
Contractual obligatoriness
Opportunism
Why are customers loyal in sharing-economy services? A relational benefits perspective.
期刊论文
Journal of Services Marketing, 2017, 卷号: Vol.31 No.1, 页码: 48-62
作者:
Yang, S
;
Song, YP
;
Chen, SX
;
Xia, X
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  |  
浏览/下载:9/0
  |  
提交时间:2019/12/31
Commitment
Customer loyalty
Relationship benefits
Relationship marketing
Sharing-economy services
微商广告回避影响因素研究
学位论文
2016, 2016
熊烨
收藏
  |  
浏览/下载:9/0
  |  
提交时间:2017/06/20
微商广告
广告回避
社会关系资本
广告认知
Advertising in WeChat Business
Advertising Avoidance
Relational Social Capital
Advertising Perception
社会交换理论视角的餐厅消费者关系利益研究
学位论文
2016, 2015
趙家偉
收藏
  |  
浏览/下载:5/0
  |  
提交时间:2017/06/20
服务接触
关系利益
顾客自发行为
中华文化
二阶结构方程模式
Service Encounter
Relational Benefit
Customer Voluntary Performance
Chinese culture
High-Order Factor Structural Equation Modeling
How to enhance supplier performance in China: An integrative view of partner selection and partner control
期刊论文
INDUSTRIAL MARKETING MANAGEMENT, 2016, 卷号: 56, 期号: [db:dc_citation_issue], 页码: 156-166
作者:
Xie, En
;
Liang, Jie
;
Zhou, Kevin Zheng
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  |  
浏览/下载:3/0
  |  
提交时间:2019/12/02
Buyer-supplier exchanges
Partner selection
Transaction cost economics
China
Partner control
Relational exchange theory
Relational norms and collaborative activities: Roles in reducing opportunism in marketing channels
期刊论文
INDUSTRIAL MARKETING MANAGEMENT, 2015, 卷号: 46, 期号: [db:dc_citation_issue], 页码: 147-159
作者:
Zhou, Yin
;
Zhang, Xubing
;
Zhuang, Guijun
;
Zhou, Nan
收藏
  |  
浏览/下载:1/0
  |  
提交时间:2019/12/02
Opportunism
Relational norms
Relational governance
Collaborative activities
Relational norms and collaborative activities: Roles in reducing opportunism in marketing channels
期刊论文
INDUSTRIAL MARKETING MANAGEMENT, 2015, 卷号: 46
作者:
Zhou, Yin
;
Zhang, Xubing
;
Zhuang, Guijun
;
Zhou, Nan
收藏
  |  
浏览/下载:1/0
  |  
提交时间:2019/12/05
Relational governance
Opportunism
Relational norms
Collaborative activities
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