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The effect of pricing frame on purchase intention: A mediated moderation model of product type 会议论文
12th International Conference on E-business, Management and Economics, ICEME 2021, 不详, July 17, 2021 - July 19, 2021
作者:  Wu, Mingjuan;  Chen, Yiwen;  Zhang, Yuting
收藏  |  浏览/下载:14/0  |  提交时间:2021/12/28
An empirical study of the effect of knowledge product experience on impulse purchase intention 会议论文
12th International Conference on E-business, Management and Economics, ICEME 2021, 不详, July 17, 2021 - July 19, 2021
作者:  Wang, Mengyuan;  Chen, Yiwen
收藏  |  浏览/下载:30/0  |  提交时间:2021/12/28
Consumers purchase intention towards organic food in Malaysia 会议论文
2nd International Conference on Big Data Technologies, ICBDT 2019, August 28, 2019 - August 30, 2019
作者:  Yean, Wong Tze;  Iris, Tan;  Lee, Lim Wei
收藏  |  浏览/下载:1/0  |  提交时间:2019/12/31
Research on an Inverted U-Shape Relationship Between Luxury Online Accessibility and Consumers Purchase Intention 会议论文
PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE: SMART MARKETING: HUMAN, TECHNOLOGY AND INNOVATION, 2018-01-01
作者:  Cui, Chenhong[1];  Juan, Shan[2]
收藏  |  浏览/下载:2/0  |  提交时间:2019/04/22
Effects of Internet Word-of-Mouth of a Tourism Destination on Consumer Purchase Intention: Based on Temporal Distance and Social Distance 会议论文
PROCEEDINGS OF THE ELEVENTH INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE AND ENGINEERING MANAGEMENT, 2018-01-01
作者:  Chen, Mo;  Chen, Jingdong
收藏  |  浏览/下载:4/0  |  提交时间:2019/12/20
Research on the influence of social media information on consumers' purchase intention 会议论文
3rd International Conference on Mechanical, Electronic and Information Technology Engineering, ICMITE 2017, 2017-12-16
作者:  Qin, Yanqun[1]
收藏  |  浏览/下载:3/0  |  提交时间:2019/04/24
A Study on the Effect of Counterfeit Luxury Consumers on Genuine Perception under the Social Identity Theory 会议论文
PROCEEDINGS OF 2017 CHINA MARKETING INTERNATIONAL CONFERENCE: MARKETING STRATEGY IN THE SHARING ECONOMY: LOCALIZATION AND GLOBALIZATION, 2017-01-01
作者:  Shan, Juan[1];  Qin, Hongyu[2]
收藏  |  浏览/下载:11/0  |  提交时间:2019/04/24
Research in progress: The snob and bandwagon effects on consumers' purchase intention under different promotion strategies 会议论文
作者:  Chen, Li Dan;  Liang, Hui Gang;  Lai, Xin;  Wang, Neng Min;  Huang, Wei
收藏  |  浏览/下载:3/0  |  提交时间:2019/11/26
Factors That Affect Consumers to Buy Luxury Goods Online 会议论文
China Marketing International Conference (CMIC)
作者:  Fan, Xiaojun[1];  Yan, Chu[2];  Li, Jie[3]
收藏  |  浏览/下载:4/0  |  提交时间:2019/04/26
The Study of Country of Chinese Female Consumers' Purchase Intention 会议论文
International conference on Business and Economics (ICBE2016), JUL 07-09, 2016
作者:  Shuai, Su
收藏  |  浏览/下载:3/0  |  提交时间:2019/12/31


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