基于本土品牌刻板印象的感知效用分析及心理启动机制 Perceived Utility Model and Psychological Start Mechanism based on Stereotyped Impression of Local Brands | |
廖成林[1]; 许诗康[1,2]; 张燚[2] | |
2017 | |
卷号 | 26页码:361-373 |
URL标识 | 查看原文 |
内容类型 | 期刊论文 |
URI标识 | http://www.corc.org.cn/handle/1471x/3034324 |
专题 | 重庆大学 |
推荐引用方式 GB/T 7714 | 廖成林[1],许诗康[1,2],张燚[2]. 基于本土品牌刻板印象的感知效用分析及心理启动机制 Perceived Utility Model and Psychological Start Mechanism based on Stereotyped Impression of Local Brands[J],2017,26:361-373. |
APA | 廖成林[1],许诗康[1,2],&张燚[2].(2017).基于本土品牌刻板印象的感知效用分析及心理启动机制 Perceived Utility Model and Psychological Start Mechanism based on Stereotyped Impression of Local Brands.,26,361-373. |
MLA | 廖成林[1],et al."基于本土品牌刻板印象的感知效用分析及心理启动机制 Perceived Utility Model and Psychological Start Mechanism based on Stereotyped Impression of Local Brands".26(2017):361-373. |
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