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浏览/检索结果: 共4条，第1-4条 帮助 已选(0)清除 条数/页：5101520253035404550556065707580859095100   排序方式：请选择作者升序作者降序题名升序题名降序发表日期升序发表日期降序提交时间升序提交时间降序 Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective 期刊论文 JOURNAL OF MARKETING MANAGEMENT, 2016, 卷号: 32, 期号: 9-10, 页码: 900-925 作者:  Carlson, Jamie;  Rahman, Mohammad M.;  Rosenberger, Philip J., III;  Holzmueller, Hartmut H. 收藏  |  浏览/下载：6/0  |  提交时间：2019/12/16 Customer experience  activity theory  perceived value  satisfaction  event tourism  group travel  hierarchical model   A HIERARCHICAL MODEL OF PERCEIVED VALUE OF GROUP-ORIENTED TRAVEL EXPERIENCES TO MAJOR EVENTS AND ITS INFLUENCES ON SATISFACTION AND FUTURE GROUP-TRAVEL INTENTIONS 期刊论文 JOURNAL OF TRAVEL & TOURISM MARKETING, 2016, 卷号: 33, 期号: 9, 页码: 1251-1267 作者:  Carlson, Jamie;  Rosenberger, Philip J., III;  Rahman, Mohammad M. 收藏  |  浏览/下载：3/0  |  提交时间：2019/12/16 Customer experience  customer-perceived-value  group-travel behavior  structural modeling  major events   An Empirical Examination of Chinese Basketball Fan Engagement Behaviour 会议论文 China Marketing International Conference (CMIC), JUL 08-11, 2016 作者:  Rahman, Mohammad M.;  Rosenberger, Philip J., III;  Yun, Jin Ho;  Koecher, Soeren;  de Oliveira, Mauro Jose 收藏  |  浏览/下载：2/0  |  提交时间：2019/12/31 Fan Engagement  Online Engagement  Attitudinal and Behavioural Loyalty  China  PLS   Cultivating group-oriented travel behaviour to major events: assessing the importance of customer-perceived value, enduring event involvement and attitude towards the host destination 期刊论文 JOURNAL OF MARKETING MANAGEMENT, 2015, 卷号: 31, 期号: 9-10, 页码: 1065-1089 作者:  Carlson, Jamie;  Rosenberger, Philip J., III;  Rahman, Mohammad M. 收藏  |  浏览/下载：3/0  |  提交时间：2019/12/17 customer experience  customer-perceived value  enduring involvement  major events  tourism marketing  group-travel behaviour  attitude  towards the host destination