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The Impact of External Word-of-Mouth Sources on Retailer Sales of High-Involvement Products 期刊论文
Information Systems Research, 2012, 卷号: Vol.23 No.1, 页码: 182-196,281-283
作者:  Konana,Prabhudev;  Park,Jaehong;  Gu,Bin
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Identifying consumer consideration set at the purchase time from aggregate purchase data in online retailing. 期刊论文
Decision Support Systems, 2012, 卷号: Vol.53 No.3, 页码: 625-633
作者:  Konana,Prabhudev;  Gu,Bin;  Chen,Hsuan-WeiMichelle
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