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User Generated Information on Mobile Channels With More Concise Reviews and More Extreme Ratings 期刊论文
IEEE ACCESS, 2019, 卷号: 7
作者:  Jia, Susan (Sixue);  Wu, Banggang
收藏  |  浏览/下载:4/0  |  提交时间:2019/12/05
The interaction effects of information cascades, word of mouth and recommendation systems on online reading behavior: an empirical investigation 期刊论文
ELECTRONIC COMMERCE RESEARCH, 2019, 卷号: 19, 期号: 3
作者:  Liu, Qihua;  Zhang, Xiaoyu;  Zhang, Liyi;  Zhao, Yang
收藏  |  浏览/下载:12/0  |  提交时间:2019/12/05
The effect of user experience in online games on word of mouth: A pleasure-arousal-dominance (PAD) model perspective 期刊论文
COMPUTERS IN HUMAN BEHAVIOR, 2017, 卷号: 75
作者:  Huang, Minxue;  Ali, Rizwan;  Liao, Junyun
收藏  |  浏览/下载:3/0  |  提交时间:2019/12/05
The influence of information cascades on online purchase behaviors of search and experience products 期刊论文
ELECTRONIC COMMERCE RESEARCH, 2016, 卷号: 16, 期号: 4
作者:  Liu, Qihua;  Huang, Shan;  Zhang, Liyi
收藏  |  浏览/下载:1/0  |  提交时间:2019/12/05
Transition of electronic word-of-mouth services from web to mobile context: A trust transfer perspective 期刊论文
DECISION SUPPORT SYSTEMS, 2013, 卷号: 54, 期号: 3
作者:  Wang, Nan;  Shen, Xiao-Liang;  Sun, Yongqiang
收藏  |  浏览/下载:4/0  |  提交时间:2019/12/05
Unleash the power of mobile word-of-mouth An empirical study of system and information characteristics in ubiquitous decision making 期刊论文
ONLINE INFORMATION REVIEW, 2013, 卷号: 37, 期号: 1
作者:  Shen, Xiao-Liang;  Wang, Nan;  Sun, Yongqiang;  Xiang, Li
收藏  |  浏览/下载:2/0  |  提交时间:2019/12/05
Maximizing the performance of advertisements diffusion: A simulation study of the dynamics of viral advertising in social networks 期刊论文
SIMULATION-TRANSACTIONS OF THE SOCIETY FOR MODELING AND SIMULATION INTERNATIONAL, 2013, 卷号: 89, 期号: 8
作者:  Wu, Jiang;  Hu, Bin;  Zhang, Yu
收藏  |  浏览/下载:4/0  |  提交时间:2019/12/05
RETRACTED ARTICLE: Network word-of-mouth marketing strategy on basis of human-oriented societal communication theory 期刊论文
2011 International Conference on E-Business and E-Government, ICEE2011 - Proceedings, 2011
作者:  Bing, Chen;  Hong, Yuan
收藏  |  浏览/下载:3/0  |  提交时间:2019/12/05
Making your online voice loud: the critical role of WOM information 期刊论文
EUROPEAN JOURNAL OF MARKETING, 2011, 卷号: 45, 期号: 7-8
作者:  Huang, Minxue;  Cai, Fengyan;  Tsang, Alex S. L.;  Zhou, Nan
收藏  |  浏览/下载:3/0  |  提交时间:2019/12/05
Do Consumes always Keep Silence in the Internet Era When Dissatisfied? 会议论文
作者:  Zhu, Huawei;  Zhou, Yuanyuan;  Huang, Minxue
收藏  |  浏览/下载:3/0  |  提交时间:2019/12/05


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