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Inspiring awe in consumers: Relevance, triggers, and consequences 期刊论文
ASIAN JOURNAL OF SOCIAL PSYCHOLOGY, 2018, 卷号: 21, 期号: 3, 页码: 129-142
作者:  Guo, Siyuan;  Jiang, Libin;  Huang, Rong;  Ye, Weiling;  Zhou, Xinyue
收藏  |  浏览/下载：6/0  |  提交时间：2019/08/22
Effect of service recovery on recovery satisfaction and behavior intention: An empirical study on clothing product online shopping 会议论文
Singapore, December 10, 2017 - December 13, 2017
作者:  Li, Y.;  Liu, T.;  Chen, Y.W.
收藏  |  浏览/下载：18/0  |  提交时间：2019/01/02
A Trust-based Framework for Internet Word of Mouth Effect in B2C Environment 会议论文
作者:  Zhuang, Wei;  Zeng, Qingfeng
收藏  |  浏览/下载：6/0  |  提交时间：2019/08/22
The modeling and analysis of the word-of-mouth marketing 期刊论文
2018, 卷号: 493, 页码: 1-16
作者:  Li, Pengdeng[1];  Yang, Xiaofan[1];  Yang, Lu-Xing[1,2];  Xiong, Qingyu[1];  Wu, Yingbo[1]
收藏  |  浏览/下载：4/0  |  提交时间：2019/11/28
Discount pricing in word-of-mouth marketing: An optimal control approach 期刊论文
2018, 卷号: 505, 页码: 512-522
作者:  Li, Pengdeng[1];  Yang, Xiaofan[1];  Wu, Yingbo[1];  He, Weiyi[1];  Zhao, Pengpeng[1]
收藏  |  浏览/下载：6/0  |  提交时间：2019/11/28
Research on the dynamic effect of the intelligent urban experience to the tourists' two-way internet word-of-mouth 期刊论文
INTERNATIONAL JOURNAL OF COMMUNICATION SYSTEMS, 2018, 卷号: 31
作者:  Ma, Te;  Ding, Feng
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/02
The influence of greenwashing perception on green purchasing intentions: The mediating role of green word-of-mouth and moderating role of green concern 期刊论文
Journal of Cleaner Production, 2018, 卷号: 187, 页码: 740-750
作者:  Zhang, Lu;  Li, Dayuan*;  Cao, Cuicui*;  Huang, Senhua
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/03
Double learning or double blinding: an investigation of vendor private information acquisition and consumer learning via online reviews 期刊论文
ANNALS OF OPERATIONS RESEARCH, 2018, 卷号: 270, 页码: 213-234
作者:  Hu, Nan;  Dow, Kevin E.;  Chong, Alain Yee Loong;  Liu, Ling
收藏  |  浏览/下载：6/0  |  提交时间：2019/11/26
Seeding strategies for new product launch: The role of negative word-of-mouth 期刊论文
PLoS ONE, 2018, 卷号: 13
作者:  Cui, Fang;  Hu, Hai-Hua;  Cui, Wen-Tian;  Xie, Ying
收藏  |  浏览/下载：2/0  |  提交时间：2019/11/26
Analyzing and Assessing Reviews on JD.Com 期刊论文
INTELLIGENT AUTOMATION AND SOFT COMPUTING, 2018, 卷号: 24, 期号: 1, 页码: 73-79
作者:  Liu, Jie;  Fu, Xiaodong;  Liu, Jin;  Sun, Yunchuan
收藏  |  浏览/下载：30/0  |  提交时间：2018/10/10

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