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The effect of user experience in online games on word of mouth: A pleasure-arousal-dominance (PAD) model perspective 期刊论文
2017, 卷号: 75, 页码: 329
作者:  Huang, Minxue[1];  Ali, Rizwan[1];  Liao, Junyun[2]
收藏  |  浏览/下载：2/0  |  提交时间：2019/12/06
The O2O Marketing Strategy Research of Tennis Club 会议论文
3rd International Conference on Mechatronic Systems and Materials Application (ICMSMA 2017), 2017-01-01
作者:  Zhu, Delong[1]
收藏  |  浏览/下载：6/0  |  提交时间：2019/04/24
Internet entrepreneurship and "the sharing of information" in an Internet-of-Things context The role of interactivity, stickiness, e-satisfaction and word-of-mouth in online SMEs 期刊论文
INTERNET RESEARCH, 2017, 卷号: 27, 页码: 74-96
作者:  Yu, Xiaoyu[1];  Roy, Sanjit Kumar[2];  Quazi, Ali[3];  Bang Nguyen[4];  Han, Yuqing[5]
收藏  |  浏览/下载：3/0  |  提交时间：2019/04/24
Effectiveness of online consumer reviews. 期刊论文
Internet Research, 2017, 卷号: Vol.27 No.2, 页码: 362-380
作者:  Xu,Xiaowen;  Lin,CarolynA.
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/24
E-WOM messaging on social media. 期刊论文
Internet Research, 2017, 卷号: Vol.27 No.3, 页码: 495-505
作者:  Choi,YungKyun;  Seo,Yuri;  Yoon,Sukki
收藏  |  浏览/下载：11/0  |  提交时间：2019/12/24
An approach to initiating eWOM intentions. 期刊论文
Internet Research, 2017, 卷号: Vol.27 No.2, 页码: 277-302
作者:  Lo,LouisYi-Shih;  Lin,Sheng-Wei
收藏  |  浏览/下载：5/0  |  提交时间：2019/12/24
Cutting Through the Online Review Jungle — Investigating Selective eWOM Processing 期刊论文
Journal of Interactive Marketing, 2017, 卷号: Vol.37, 页码: 89-104
作者:  AlexanderMafael;  SabrinaA.Gottschalk
收藏  |  浏览/下载：4/0  |  提交时间：2019/12/24
The Roles of Electronic Word of Mouth and Information Searching in the Promotion of a New E-Commerce Strategy: A Case of Online Group Buying in Indonesia. 期刊论文
Journal of Theoretical & Applied Electronic Commerce Research, 2017, 卷号: Vol.12 No.3, 页码: 69-85
作者:  Ovirza,Mutia;  Budi,NurFitriahAyuning;  Anggia,Pinkie;  Hidayanto,AchmadNizar;  Phusavat,Kongkiti
收藏  |  浏览/下载：4/0  |  提交时间：2019/12/24
Research on influence factors of quantitative perception of internet word of mouth based on online reviews 会议论文
7th International Conference on Computer Engineering and Networks, CENet 2017, 2017-07-22
作者:  Li, Jinhai[1];  Ma, Yunlei[2];  Zhu, Huisheng[3];  He, Youshi[4]
收藏  |  浏览/下载：2/0  |  提交时间：2019/12/24
The effect of user experience in online games on word of mouth: A pleasure-arousal-dominance (PAD) model perspective 期刊论文
COMPUTERS IN HUMAN BEHAVIOR, 2017, 卷号: 75
作者:  Huang, Minxue;  Ali, Rizwan;  Liao, Junyun
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/05

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