Mobile Communications: A Study of Factors Influencing Consumer Use of m-Services. | |
Drennan,Judy; Mort,GillianSullivan | |
刊名 | Journal of advertising research
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2007 | |
卷号 | Vol.47 No.3页码:302-312 |
关键词 | MOBILE communication systems MOBILE commerce INFORMATION services MARKETING ELECTRONIC commerce CONSUMER behavior USE studies |
ISSN号 | 0021-8499 |
URL标识 | 查看原文 |
公开日期 | [db:dc_date_available] |
内容类型 | 期刊论文 |
URI标识 | http://www.corc.org.cn/handle/1471x/6763826 |
专题 | 上海电子信息职业技术学院 |
推荐引用方式 GB/T 7714 | Drennan,Judy,Mort,GillianSullivan. Mobile Communications: A Study of Factors Influencing Consumer Use of m-Services.[J]. Journal of advertising research,2007,Vol.47 No.3:302-312. |
APA | Drennan,Judy,&Mort,GillianSullivan.(2007).Mobile Communications: A Study of Factors Influencing Consumer Use of m-Services..Journal of advertising research,Vol.47 No.3,302-312. |
MLA | Drennan,Judy,et al."Mobile Communications: A Study of Factors Influencing Consumer Use of m-Services.".Journal of advertising research Vol.47 No.3(2007):302-312. |
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