| USER'S TOLERANCE AND EXPERIENCE TOWARDS ONLINE ADVERTSING AN EYE-TRACKING STUDY | |
| Liu, Zhilian; Wu, Feng; Zhou, Ronggang; Shan, Siqing | |
| 2012 | |
| 会议名称 | ICIM2012: PROCEEDINGS OF THE ELEVENTH INTERNATIONAL CONFERENCE ON INDUSTRIAL MANAGEMENT |
| 会议日期 | 2012-01-01 |
| 关键词 | Streaming Media Advertising Eye Tracking Binary Logistic Chi-Square Test |
| 页码 | 103-108 |
| 收录类别 | CPCI-S |
| URL标识 | 查看原文 |
| WOS记录号 | WOS:000318124100018 |
| 内容类型 | 会议论文 |
| URI标识 | http://www.corc.org.cn/handle/1471x/6574901 |
| 专题 | 北京航空航天大学 |
| 推荐引用方式 GB/T 7714 | Liu, Zhilian,Wu, Feng,Zhou, Ronggang,et al. USER'S TOLERANCE AND EXPERIENCE TOWARDS ONLINE ADVERTSING AN EYE-TRACKING STUDY[C]. 见:ICIM2012: PROCEEDINGS OF THE ELEVENTH INTERNATIONAL CONFERENCE ON INDUSTRIAL MANAGEMENT. 2012-01-01. |
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