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The influences of customer citizenship behaviors on brand reputation
Yang H.; Wang K.; Yu D.; Liu R.
2012
会议名称2012 International Conference on Information Management, Innovation Management and Industrial Engineering, ICIII 2012
会议日期2012-10-20
会议地点Sanya
页码393-396
会议录2012 International Conference on Information Management, Innovation Management and Industrial Engineering, ICIII 2012
URL标识查看原文
内容类型会议论文
URI标识http://www.corc.org.cn/handle/1471x/4816338
专题大连理工大学
作者单位1.School of Management, Dalian University of Technology, Dalian, China
2.School of Management, Dalian University of Technology, Dalian, China, Department of IT and Business Management, Dalian Neusoft Institute of Information, Dalian, China
推荐引用方式
GB/T 7714
Yang H.,Wang K.,Yu D.,et al. The influences of customer citizenship behaviors on brand reputation[C]. 见:2012 International Conference on Information Management, Innovation Management and Industrial Engineering, ICIII 2012. Sanya. 2012-10-20.
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