Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media | |
Carlson, Jamie; Rahman, Mohammad M.; Taylor, Alexander; Voola, Ranjit | |
刊名 | JOURNAL OF RETAILING AND CONSUMER SERVICES
![]() |
2019 | |
卷号 | 46页码:149-162 |
关键词 | Customer perceived value Customer engagement behaviour Brands Mobile technology Social media Customer experience China |
DOI | 10.1016/j.jretconser.2017.10.002 |
URL标识 | 查看原文 |
公开日期 | [db:dc_date_available] |
内容类型 | 期刊论文 |
URI标识 | http://www.corc.org.cn/handle/1471x/4547449 |
专题 | 山东大学 |
作者单位 | 1.Univ Newcastle, Newcastle Business Sch, Level 3,Univ House,Corner King & Auckland St, Newcastle, NSW 2300, Australia. 2.[Rahman, Moh |
推荐引用方式 GB/T 7714 | Carlson, Jamie,Rahman, Mohammad M.,Taylor, Alexander,et al. Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media[J]. JOURNAL OF RETAILING AND CONSUMER SERVICES,2019,46:149-162. |
APA | Carlson, Jamie,Rahman, Mohammad M.,Taylor, Alexander,&Voola, Ranjit.(2019).Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media.JOURNAL OF RETAILING AND CONSUMER SERVICES,46,149-162. |
MLA | Carlson, Jamie,et al."Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media".JOURNAL OF RETAILING AND CONSUMER SERVICES 46(2019):149-162. |
个性服务 |
查看访问统计 |
相关权益政策 |
暂无数据 |
收藏/分享 |
除非特别说明,本系统中所有内容都受版权保护,并保留所有权利。
修改评论