| The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival | |
| Xu, Xiaoyu; Li, Qi; Peng, Lifang; Hsia, Tzyh-Lih; Huang, Chih-Jung; Wu, Jen-Her | |
| 刊名 | COMPUTERS IN HUMAN BEHAVIOR
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| 2017 | |
| 卷号 | 76页码:245-254 |
| 关键词 | Electronic commerce Herd behavior Online shopping carnival Singles' day |
| ISSN号 | 0747-5632 |
| URL标识 | 查看原文 |
| 内容类型 | 期刊论文 |
| URI标识 | http://www.corc.org.cn/handle/1471x/2945843 |
| 专题 | 西安交通大学 |
| 推荐引用方式 GB/T 7714 | Xu, Xiaoyu,Li, Qi,Peng, Lifang,et al. The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival[J]. COMPUTERS IN HUMAN BEHAVIOR,2017,76:245-254. |
| APA | Xu, Xiaoyu,Li, Qi,Peng, Lifang,Hsia, Tzyh-Lih,Huang, Chih-Jung,&Wu, Jen-Her.(2017).The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival.COMPUTERS IN HUMAN BEHAVIOR,76,245-254. |
| MLA | Xu, Xiaoyu,et al."The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival".COMPUTERS IN HUMAN BEHAVIOR 76(2017):245-254. |
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