| Market segmentation: A multiple criteria approach combining preference analysis and segmentation decision | |
| Liu, Jiapeng; Liao, Xiuwu; Huang, Wei; Liao, Xianzhao | |
| 刊名 | Omega (United Kingdom)
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| 2019 | |
| 卷号 | 83页码:1-13 |
| 关键词 | Clustering analysis Market segmentation Multiple criteria decision aiding Preference modeling |
| ISSN号 | 0305-0483 |
| URL标识 | 查看原文 |
| 内容类型 | 期刊论文 |
| URI标识 | http://www.corc.org.cn/handle/1471x/2828514 |
| 专题 | 西安交通大学 |
| 推荐引用方式 GB/T 7714 | Liu, Jiapeng,Liao, Xiuwu,Huang, Wei,et al. Market segmentation: A multiple criteria approach combining preference analysis and segmentation decision[J]. Omega (United Kingdom),2019,83:1-13. |
| APA | Liu, Jiapeng,Liao, Xiuwu,Huang, Wei,&Liao, Xianzhao.(2019).Market segmentation: A multiple criteria approach combining preference analysis and segmentation decision.Omega (United Kingdom),83,1-13. |
| MLA | Liu, Jiapeng,et al."Market segmentation: A multiple criteria approach combining preference analysis and segmentation decision".Omega (United Kingdom) 83(2019):1-13. |
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