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	Research on the Development of Customer Ontology
	Yu Changrui; Luo Yan
	2011
卷号	163
页码	584-591
英文摘要	This paper is a comprehensive description of Customer Ontology, a collection of terms and definitions relevant to Customer Relationship Management. We state its intended purposes, describe how we went about building it. define all the terms and describe our experiences in converting these into formal definitions. We then describe how we used the Customer Ontology for modeling Enterprise CRM.
会议录出版者	SPRINGER-VERLAG BERLIN
会议录出版地	HEIDELBERGER PLATZ 3, D-14197 BERLIN, GERMANY
语种	英语
WOS研究方向	Computer Science
WOS记录号	WOS:000310948200081
内容类型	会议论文
源URL	[http://10.2.47.112/handle/2XS4QKH4/3437]
专题	上海财经大学
作者单位	Shanghai Univ Finance & Econ, Sch Informat Management & Engn, Shanghai 200433, Peoples R China
推荐引用方式 GB/T 7714	Yu Changrui,Luo Yan. Research on the Development of Customer Ontology[C]. 见:.

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