| The Role of Trust in the Prioritization of Channel Choices | |
| Fu, Kai-Jo1; Lee, Chung-Pin2 | |
| 2014 | |
| 关键词 | e-governance trust citizen preference channel choice |
| 卷号 | 8653 |
| 页码 | 96-105 |
| 英文摘要 | The role of trust is a significant element in the digital channel. While most studies have examined how the idea of trust has affected users' behaviors and developed integrative models of e-government, little attention has been paid to its critical role as a factor affecting citizens' preference toward certain service channels. There is no systematic investigation to compare different types of channel choices by differentiating between primary public service deliveries such as government information, application and transaction, and e-participation. Therefore, the purpose of this study is to explore how to perceive the role of trust as a possible determinant of service choice, in terms of different types of government services. Using survey data collected in Taiwan 2011, this study utilized a multinominal logistic analysis to examine the proposed models. The findings suggest that the different types of channel choices can be influenced by certain critical elements such as, political trust, trust in the Internet, and risk concern. |
| 会议录出版者 | SPRINGER-VERLAG BERLIN |
| 会议录出版地 | HEIDELBERGER PLATZ 3, D-14197 BERLIN, GERMANY |
| 语种 | 英语 |
| WOS研究方向 | Computer Science |
| WOS记录号 | WOS:000362435000008 |
| 内容类型 | 会议论文 |
| 源URL | [http://10.2.47.112/handle/2XS4QKH4/3050]  |
| 专题 | 上海财经大学 |
| 作者单位 | 1.Shanghai Univ Finance & Econ, Shanghai, Peoples R China; 2.Tamkang Univ, New Taipei 25137, Taiwan |
| 推荐引用方式 GB/T 7714 | Fu, Kai-Jo,Lee, Chung-Pin. The Role of Trust in the Prioritization of Channel Choices[C]. 见:. |
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