Mass Collaboration-Driven Method for Recommending Product Ideas Based on Dempster-Shafer Theory of Evidence

doi:10.1155/2018/1980152

CORC > 上海财经大学 > 上海财经大学

	Mass Collaboration-Driven Method for Recommending Product Ideas Based on Dempster-Shafer Theory of Evidence
	Du, Yuan-Wei 1,2; Shan, Yu-Kun 1; Li, Chang-Xing 3; Wang, Rui 1
刊名	MATHEMATICAL PROBLEMS IN ENGINEERING
	2018
ISSN号	1024-123X
DOI	10.1155/2018/1980152
英文摘要	In the mass collaboration mode, there exist a large number of product ideas with low value density and thousands of participants who are differed on their professional backgrounds, knowledge structures, and value orientations. It is impossible for each participant to give a comprehensive evaluation of each idea as that in traditional methods for the reasons as mentioned above. In order to solve this problem, a mass collaboration-driven method for recommending product ideas is proposed based on Dempster-Shafer theory of evidence (DST). Firstly, the method for computing basic probability assignment (BPA) function, which can effectively reflect the facticity of experts' evaluations, is introduced by discounting belief degrees with weights to extract the evaluation information of product ideas. Then, Dempster's combination rule is used to combine the derived BPA functions for two times: the first one is to combine the discounted BPA functions on all criteria with respect to a specified expert and the other is to combine the combined BPA functions for all experts with respect to a specified alternative. Finally, the steps of mass collaboration-driven method for recommending product ideas based on the DST are proposed. An illustrative example is provided to demonstrate the applicability of the proposed method.
WOS研究方向	Engineering ; Mathematics
语种	英语
出版者	HINDAWI LTD
WOS记录号	WOS:000446693000001
内容类型	期刊论文
源URL	[http://10.2.47.112/handle/2XS4QKH4/736]
专题	上海财经大学
通讯作者	Wang, Rui
作者单位	1.Ocean Univ China, Management Coll, Qingdao 266100, Peoples R China; 2.Minist Educ, Key Res Inst Humanities & Social Sci Univ, Marine Dev Studies Inst OUC, Qingdao 266100, Peoples R China; 3.Shanghai Univ Finance & Econ, Sch Econ, Shanghai 200443, Peoples R China
推荐引用方式 GB/T 7714	Du, Yuan-Wei,Shan, Yu-Kun,Li, Chang-Xing,et al. Mass Collaboration-Driven Method for Recommending Product Ideas Based on Dempster-Shafer Theory of Evidence[J]. MATHEMATICAL PROBLEMS IN ENGINEERING,2018.
APA	Du, Yuan-Wei,Shan, Yu-Kun,Li, Chang-Xing,&Wang, Rui.(2018).Mass Collaboration-Driven Method for Recommending Product Ideas Based on Dempster-Shafer Theory of Evidence.MATHEMATICAL PROBLEMS IN ENGINEERING.
MLA	Du, Yuan-Wei,et al."Mass Collaboration-Driven Method for Recommending Product Ideas Based on Dempster-Shafer Theory of Evidence".MATHEMATICAL PROBLEMS IN ENGINEERING (2018).