Travel motivation of domestic tourists to the Changbai Mountain Biosphere Reserve in Northeastern China: A comparative study

doi:10.1007/s11629-015-3563-1

	Travel motivation of domestic tourists to the Changbai Mountain Biosphere Reserve in Northeastern China: A comparative study
	Gu Xiao-ping 2,3,4; Lewis, Bernard J.2; Li Yan-quan 1; Yu Da-pao 2; Zhou Li 2; Zhou Wang-ming 2; Wu Sheng-nan 2,4; Dai Li-min 2
刊名	JOURNAL OF MOUNTAIN SCIENCE
	2015-11-01
卷号	12 期号:6 页码:1582-1597
关键词	Social Motives Attraction Motives Tourist Behavior Changbai Mountain Biosphere Reserve
ISSN号	1672-6316
DOI	10.1007/s11629-015-3563-1
英文摘要	This article seeks to develop a fuller understanding of the social and attraction motives of domestic tourists who visit the Changbai Mountain Biosphere Reserve (CMBR) in Northeastern China. To do so, ecotourists are compared to general travelers visiting this area. A questionnaire was employed to collect data on visitor characteristics and motivations, responses to which were then analyzed via descriptive statistics, T-tests and principal component factor analysis. Results showed that 16% of the visitors to this area were classified as ecotourists, while the remainder general travelers. Five motivations displayed significant differences (P < 0.05) between these two types of tourists. Three social motives - boosting self-confidence, feeling at home away from home and being together with family - and two attraction motives - indoor sports and viewing unique landscapes of the CMBR (crater lake, waterfall, gorge and hot spring) - were significantly more important for general travelers (P < 0.05); while two social motives of experiencing the tranquility of the natural setting and the natural beauty of the landscape were relatively more important for ecotourists (P < 0.1). Results suggest that ecotourists have distinct and complicated attraction and social motives compared to general travelers visiting the CMBR. Results have useful implications for researchers interested in tourist motivations and behavior, as well as for managers who wish to focus their marketing strategies more effectively.
WOS研究方向	Environmental Sciences & Ecology
语种	英语
出版者	SCIENCE PRESS
WOS记录号	WOS:000365269200020
内容类型	期刊论文
源URL	[http://210.72.129.5/handle/321005/122287]
专题	中国科学院沈阳应用生态研究所
通讯作者	Dai Li-min
作者单位	1.Chinese Acad Forestry, Beijing 100091, Peoples R China 2.Chinese Acad Sci, Inst Appl Ecol, State Key Lab Forest & Soil Ecol, Shenyang 110016, Peoples R China 3.Shenyang Agr Univ, Coll Econ & Management, Shenyang 100866, Peoples R China 4.Univ Chinese Acad Sci, Beijing 100049, Peoples R China
推荐引用方式 GB/T 7714	Gu Xiao-ping,Lewis, Bernard J.,Li Yan-quan,et al. Travel motivation of domestic tourists to the Changbai Mountain Biosphere Reserve in Northeastern China: A comparative study[J]. JOURNAL OF MOUNTAIN SCIENCE,2015,12(6):1582-1597.
APA	Gu Xiao-ping.,Lewis, Bernard J..,Li Yan-quan.,Yu Da-pao.,Zhou Li.,...&Dai Li-min.(2015).Travel motivation of domestic tourists to the Changbai Mountain Biosphere Reserve in Northeastern China: A comparative study.JOURNAL OF MOUNTAIN SCIENCE,12(6),1582-1597.
MLA	Gu Xiao-ping,et al."Travel motivation of domestic tourists to the Changbai Mountain Biosphere Reserve in Northeastern China: A comparative study".JOURNAL OF MOUNTAIN SCIENCE 12.6(2015):1582-1597.