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	Advertising value and credibility transfer: attitude towards web advertising and online information acquisition
	Li,Jing; Zha,Xianjin; Yan,Yalan
刊名	Behaviour and Information Technology
	2015
卷号	Vol.34 No.5页码:520-532
关键词	TRUST TRANSFER CONSUMER PERCEPTIONS MEDIATING ROLE COMMERCE INTERNET ADVERTISEMENTS ANTECEDENTS BEHAVIOR AD INTRUSIVENESS
ISSN号	0144-929x
URL标识	查看原文
内容类型	期刊论文
URI标识	http://www.corc.org.cn/handle/1471x/2156720
专题	安徽大学
作者单位	1.Wuhan Univ, Ctr Studies Informat Resources, Wuhan 430072, Peoples R China 2.Wuhan Univ Sci & Technol, Sch Management, Wuhan 430081, Peoples R China 3.Anhui Univ, Sch Management, Hefei 230601, Peoples R China
推荐引用方式 GB/T 7714	Li,Jing,Zha,Xianjin,Yan,Yalan. Advertising value and credibility transfer: attitude towards web advertising and online information acquisition[J]. Behaviour and Information Technology,2015,Vol.34 No.5:520-532.
APA	Li,Jing,Zha,Xianjin,&Yan,Yalan.(2015).Advertising value and credibility transfer: attitude towards web advertising and online information acquisition.Behaviour and Information Technology,Vol.34 No.5,520-532.
MLA	Li,Jing,et al."Advertising value and credibility transfer: attitude towards web advertising and online information acquisition".Behaviour and Information Technology Vol.34 No.5(2015):520-532.

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