Empirical study on the psychological contract based on the consumer-brand relationship: With catering for example | |
Lin, Yang; Jiawei, Tang | |
会议日期 | 2014 |
会议地点 | Beijing, China |
会议录 | Service Systems and Service Management (ICSSSM), 2014 11th International Conference on
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URL标识 | 查看原文 |
内容类型 | 会议论文 |
URI标识 | http://www.corc.org.cn/handle/1471x/1920709 |
专题 | 广东外语外贸大学(超星) |
作者单位 | Team of Research and Innovation. School of Management, Guangdong University of Foreign Studies, Guangzhou, China |
推荐引用方式 GB/T 7714 | Lin, Yang,Jiawei, Tang. Empirical study on the psychological contract based on the consumer-brand relationship: With catering for example[C]. 见:. Beijing, China. 2014. |
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