Tourism Destination Brand Equity: A Literature Review | |
Chen Jie; Jie Xiaowen; Wu Ling | |
刊名 | INNOVATION, ENTREPRENEURSHIP AND STRATEGY IN THE ERA OF INTERNET
![]() |
2016 | |
页码 | 633-639 |
关键词 | brand brand equity destination brand equity |
URL标识 | 查看原文 |
内容类型 | 期刊论文 |
URI标识 | http://www.corc.org.cn/handle/1471x/1835482 |
专题 | 四川大学 |
作者单位 | Sichuan Univ, Sch Business, Chengdu 610065, Peoples R China |
推荐引用方式 GB/T 7714 | Chen Jie,Jie Xiaowen,Wu Ling. Tourism Destination Brand Equity: A Literature Review[J]. INNOVATION, ENTREPRENEURSHIP AND STRATEGY IN THE ERA OF INTERNET,2016:633-639. |
APA | Chen Jie,Jie Xiaowen,&Wu Ling.(2016).Tourism Destination Brand Equity: A Literature Review.INNOVATION, ENTREPRENEURSHIP AND STRATEGY IN THE ERA OF INTERNET,633-639. |
MLA | Chen Jie,et al."Tourism Destination Brand Equity: A Literature Review".INNOVATION, ENTREPRENEURSHIP AND STRATEGY IN THE ERA OF INTERNET (2016):633-639. |
个性服务 |
查看访问统计 |
相关权益政策 |
暂无数据 |
收藏/分享 |
除非特别说明,本系统中所有内容都受版权保护,并保留所有权利。
修改评论