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A study on customized service of target enterprise based on customer perception point
Ji, Guojun ; Feng, Wei ; Ji GJ(计国君)
2012
关键词Customer satisfaction Sales Supply chains
英文摘要Conference Name:2012 9th International Conference on Service Systems and Service Management, ICSSSM'12. Conference Address: Shanghai, China. Time:July 2, 2012 - July 4, 2012.; IEEE SMC; Tongji University; Tsinghua University; Natural Science Foundation of China (NSFC); This paper studies customized service dedicated by target enterprise to upstream and downstream enterprises when coopetition exists in supply chain; clarifies the connotation of customized service; investigates the extent of customized service; by analyzing the total cost of each service module and the customer satisfaction rate, determines 'customer perception point' as a starting point for providing customized service; and builds customized service model for the target enterprise based on customer perception point. This enables target enterprise more effective risk prevention when facing the supply chain with great flexibility, lowing the risk of information transmission, financial operation, and quality differences, thus reducing the target enterprise operation risk. 漏 2012 IEEE.
语种英语
出处http://dx.doi.org/10.1109/ICSSSM.2012.6252354
出版者IEEE Computer Society
内容类型其他
源URL[http://dspace.xmu.edu.cn/handle/2288/85241]  
专题管理学院-会议论文
推荐引用方式
GB/T 7714
Ji, Guojun,Feng, Wei,Ji GJ. A study on customized service of target enterprise based on customer perception point. 2012-01-01.
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