关于我国开放式基金若干问题的思考

CORC > 集美大学

	关于我国开放式基金若干问题的思考
	王平
刊名	http://epub.edu.cnki.net/grid2008/brief/detailj.aspx?filename=jmdz200203011&dbcode=CJFQ&dbname=CJFQ2002
	2012-06-05 ; 2012-06-05
关键词	开放式基金营销对象销售渠道流动性管理 Open-end Fund objects of marketing channels of sale mobility management F832.5
其他题名	Thoughts on Our Open-end Fund
中文摘要	在我国 ,由于开放式基金是一个新生事物 ,试点过程中肯定会遇到很多新情况和新问题 ,充分考虑这些情况和问题 ,对保证试点的成功大有裨益。基金管理公司首先要确定重点营销对象 ,动员他们积极申购 ,这是能否成功的关键。其次要加强营销体系的建设 ,逐步建立多元化的销售渠道。赎回压力又迫使他们要注重基金资产的流动性 ,进行流动性管理; In our country, as open-end fund is a newborn thing; many new affairs and question must be encountered during testing process. Thinking over these affairs and questions fully will be of great benefit to ensure testing successful. Finally, Fund-managing company should determine the key objects of marketing and mobilize them to buy funds positively, which is key to success. Secondly, fund-managing company should strengthen the building of marketing system and set up diversified channels of sale step by step. Lastly, redeeming obliges fun-managing company to focus on the mobility of fund assets and carry out mobility management.; 【作者单位】集美大学财经学院福建厦门361021；【作者英文名】WANG Ping (Financial College, Jimei University, Xiamen 361021, China)
语种	中文
内容类型	期刊论文
源URL	[http://ir.calis.edu.cn/hdl/235041/13041]
专题	集美大学
推荐引用方式 GB/T 7714	王平. 关于我国开放式基金若干问题的思考[J]. http://epub.edu.cnki.net/grid2008/brief/detailj.aspx?filename=jmdz200203011&dbcode=CJFQ&dbname=CJFQ2002,2012, 2012.
APA	王平.(2012).关于我国开放式基金若干问题的思考.http://epub.edu.cnki.net/grid2008/brief/detailj.aspx?filename=jmdz200203011&dbcode=CJFQ&dbname=CJFQ2002.
MLA	王平."关于我国开放式基金若干问题的思考".http://epub.edu.cnki.net/grid2008/brief/detailj.aspx?filename=jmdz200203011&dbcode=CJFQ&dbname=CJFQ2002 (2012).