How to Set Focal Categories for Brief Implicit Association Test? "Good" Is Good, "Bad" Is Not So Good

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	How to Set Focal Categories for Brief Implicit Association Test? "Good" Is Good, "Bad" Is Not So Good
	Shi, Yuanyuan 1,2; Cai, Huajian1 ; Shen, Yiqin Alicia 3; Yang, Jing4
刊名	FRONTIERS IN PSYCHOLOGY
	2016-02-03
卷号	7 期号:0 页码:1-10
关键词	Brief Implicit Association Test (BIAT) Implicit Association Test (IAT) focal category validity implicit measurement
ISSN号	1664-1078
英文摘要	Three studies were conducted to examine the validity of the four versions of BIATs that are supposed to measure the same construct but differ in shared focal category. Study 1 investigated the criterion validity of four BIATs measuring attitudes toward flower versus insect. Study 2 examined the experimental sensitivity of four BIATs by considering attitudes toward induced ingroup versus outgroup. Study 3 examined the predictive power of the four BIATs by investigating attitudes toward the commercial beverages Coke versus Sprite. The findings suggested that for the two attributes "good" and "bad," "good" rather than "bad" proved to be good as a shared focal category; for two targets, so long as they clearly differed in goodness or valence, the "good" rather than "bad" target emerged as good for a shared focal category. Beyond this case, either target worked well. These findings may facilitate the understanding of the BIAT and its future applications.
WOS标题词	Social Sciences
类目[WOS]	Psychology, Multidisciplinary
研究领域[WOS]	Psychology
关键词[WOS]	COGNITION
收录类别	SSCI
语种	英语
WOS记录号	WOS:000369130500001
内容类型	期刊论文
源URL	[http://ir.psych.ac.cn/handle/311026/19564]
专题	心理研究所_中国科学院行为科学重点实验室
作者单位	1.Chinese Acad Sci, Inst Psychol, Key Lab Behav Sci, Beijing 100101, Peoples R China 2.Univ Chinese Acad Sci, Beijing, Peoples R China 3.Univ Washington, Dept Psychol, Seattle, WA 98195 USA 4.Huaqiao Univ, Coll Tourism, Quanzhou, Peoples R China
推荐引用方式 GB/T 7714	Shi, Yuanyuan,Cai, Huajian,Shen, Yiqin Alicia,et al. How to Set Focal Categories for Brief Implicit Association Test? "Good" Is Good, "Bad" Is Not So Good[J]. FRONTIERS IN PSYCHOLOGY,2016,7(0):1-10.
APA	Shi, Yuanyuan,Cai, Huajian,Shen, Yiqin Alicia,&Yang, Jing.(2016).How to Set Focal Categories for Brief Implicit Association Test? "Good" Is Good, "Bad" Is Not So Good.FRONTIERS IN PSYCHOLOGY,7(0),1-10.
MLA	Shi, Yuanyuan,et al."How to Set Focal Categories for Brief Implicit Association Test? "Good" Is Good, "Bad" Is Not So Good".FRONTIERS IN PSYCHOLOGY 7.0(2016):1-10.